DeepTech · Pre-Launch
Really Clever
Harnessing Fungi to Solve Sustainability Challenges
Really Clever is a pioneering new fungal discovery platform that is harnessing the power of fungi to create solutions to a wide array of sustainability challenges. Whilst in the process of fundraising, Really Clever enlisted the support of Transatlantic to help raise its profile, establish relationships with key national media and pique the interest of potential investors. Focusing on its first breakthrough product – a sustainable alternative to traditional faux leather and animal-based materials – we secured a number of profile pieces for the brand's founders in top national and trade media, as well as setting up a series of media meets with influential journalists in the tech and sustainability sectors. Transatlantic is also gearing up to support the brand with major upcoming product and brand partnership announcements.
Coverage
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Marketplace · Press Office
Faire
View case study →World's First Digital Wholesale Market
Transatlantic runs a hard-working press office for Faire – the world's first digital wholesale marketplace. We cover everything from handling Faire's company news announcements and profiling of its top executives, through to creative campaigning that highlights the vibrant, thriving independent retail community in the UK. We've landed top tier coverage for the brand, including broadcast segments with BBC Radio 4 and Sky News, as well as hits in influential titles such as The Times, Metro, The Mirror and The Express.
$30M Seed — 56 Pieces Worldwide
CuspAI is a UK startup that makes algorithms for designing new materials. Transatlantic announced its $30 million seed round making it one of the hottest funding stories of 2024. With supportive quotes from the Godfather of AI, Geoffrey Hinton, chief AI scientist at Meta and an impressive range of investors led by Hoxton Ventures, we secured an exclusive with Bloomberg, followed by articles in TechCrunch, Sifted, Fortune, City AM, London Evening Standard, Wall Street Journal and Het Financieele Dagblad and ANP in the Netherlands, equalling a total of 56 pieces worldwide.